The packing is concerning me. I have come up with some ideas by incorporating my framed box idea. My concern is that today you many many packages on the box that already represent my frame box. Therefore I have developed a layout of "interior" frames that are then held within a framed "building". From there I will be developing an envelope (the actual "product box"). What is going to make this packing unique is the play in density (transparency, translucency and opaque panels). Each of the frames shown below will include this idea into them as they are further developed.
Interior Frames - the different parts of the model will be inside these frames (acting as the apple product). The small boxes will each contain the street walls. The medium box will contain the apple store and the large box will contain the rest of the buildings.
This is the outside frame which will contain all of the "interior frames" this acts as the actual building does in my design.
This just shows the interior frames inside the building frame.
The envelope of this box and the density levels are still to come.
3 comments:
Jaclyn,
Good step with the packaging. It would be interesting if the wall / frame idea started from outside looking in. Take a look at the Knoll lamp box on the studio blog. With a hole they define the contents. Simple, but really clear.
Maybe some of your drawings define the exterior at a small scale, then a hole is cut, or a recess is formed that pushes in one window. The result would be the package at one scale and the recess or hole at full scale.
Also, is this idea of slow build up of fragments still in play? I haven't seen it in a while. it would be nice to understand it against the idea of the frame.
The package can go inside a shipping container - does not have to be the shipping container.
Jaclyn,
The design you are doing for your packaging looks very architectural. I think many of us are thinking about the “transformer” kind of solution (the unfolding process), but it was not until I saw your first idea that I came to that realization. Very good start!
Jaclyn,
I like the clean lines our box has started to form. How can you implement Ted's comments in the design. I speaking of the transparency and cut openings. This would relate to your design very closely as you have already explored the sight lines and openings. Looks like you have a great start.
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